Why BANS?

BANS enables you to take complete control over “eBay's entire product inventory” so that you can develop “Product Based” (Affiliate Websites) to target ANY niche market(s) of your choice - every possible refinement (feature) has been added to BANS to make it the “Best Possible Tool” you can use to successfully develop these types of “Income Generating” websites.

The 5 step system for successfully using BANS (which to one degree or another all BANS users follow) is described below:

Step 1 Choose A Country eBay Affiliate Programs 9 eBay marketplaces results in 9 different opportunities and before installing BANS your first decison is to choose which market you want to operate in.

For example, if you choose the US you will be marketing eBay.com listed products to US internet users and if you choose Australia you will be marketing eBay.com.au listed products to Australian internet users.

The 9 eBay marketplaces that BANS supports are: Australia, Belgium, Canada, France, Italy, Netherlands, Spain, United Kingdom and the United States.

Please note that we place no restrictions on which markets our users operate in and many have developed niche stores in different national markets.

Step 2 Choose A Niche (Market) eBay Website Builder This is where it gets interesting because eBay's product inventory is so wide. Taking eBay.com as an example, at any one time there are over 20 million products listed for sale across close to 30,000 categories (different niches).

This provides a “huge variety” of options and opportunities and there are many different effective methods that can be used for determining which niche to target.

For example, you can follow and aim to “capitalize on market trends”, you can “build a site around something that you have a genuine interest in” (and hence easily add relevant and interesting content), you can base your decision on niche and keyword research and “target under competitive markets” (a narrow site) or alternatively you can opt for a much wider (and by definition competitive) niche with the aim of “developing a fully fledged resource site” and coming out on top of the market as an authority.

The BANS “Knowledge Base” (Member Forum) has a section especially set up for discussion about "choosing a niche" which covers many of these ideas and more.

Step 3 Build Your Basic Site Once you've decided on your niche you can then build your basic site from inside the setup area of your BANS admin panel.

BANS utilizes the eBay category structure mentioned above along with a host of other features to enable you to pinpoint those products you want to display inside of your website.

Select a template, upload a logo and you have the foundation of your new site built.

Step 4 Develop Your Site Depending how wide your target niche is and how deep you're planning on going into it there is an “almost endless variety of ways in which you can develop your site” so as to make it “valuable” for its target market and hence a better earner in the eBay affiliate program.

Template customizations, store page creation and content development are standard with some BANS users going deeper and deeper adding things like videos, blogs, directories and forums.

Again, sections in the BANS “Knowledge Base” (Member Forum) are set up to enable the discussion of such ideas and strategies to evolve.

Step 5 Marketing There are many different ways of connecting your site to your target market and these can loosely be defined as marketing.

As with niche research and site development there is a lot of discussion inside the “Knowledge Base” about the different marketing avenues open to affiliate marketers and the way in which you can utilize these to bring relevant people through to the relevant products contained inside your website .

The most common include SEM (search engine marketing) comprising of SEO (search engine optimization) and PPC (pay per click advertising), article marketing (including the use of content publishing platforms like Squidoo), free-ads advertising, viral techniques like video, good old fashioned link building and the direct purchase of advertising on related sites.

By following these 5 principles and going as deep into your target niche as required your new site will begin to generate eBay affiliate commissions. You can then take what you've learnt and repeat the process in as many niche markets as you want to operate in.

In the next highlight we walk through this 5 step process with one of our own sites...


Read the next “Highlight”: A BANS Case Study